{"id":3885,"date":"2025-01-14T07:44:54","date_gmt":"2025-01-14T07:44:54","guid":{"rendered":"https:\/\/capitald.com\/?post_type=portfolio&#038;p=3885"},"modified":"2026-10-15T14:39:13","modified_gmt":"2026-10-15T13:39:13","slug":"gowish","status":"publish","type":"portfolio","link":"https:\/\/capitald.com\/fr\/portfolio\/gowish\/","title":{"rendered":"GoWish"},"content":{"rendered":"<div class=\"masthead masthead-image\">\n    <div\n        class=\"masthead-image__img masthead-image__img--gradient\"\n        data-orientation=\"landscape-masthead\"\n        data-blueoverlay=\"0\"\n        data-grayoverlay=\"0\"\n        data-distance=\"42\"\n    >\n\n    <picture>\n        <!-- WebP image for mobile -->\n        <source srcset=\"https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/image-1_GW.jpg\" media=\"(max-width: 475px)\" type=\"image\/webp\">\n        <!-- WebP image for desktop -->\n        <source srcset=\"https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/image-1_GW.jpg\" type=\"image\/webp\">\n        <!-- Fallback image for mobile -->\n        <source srcset=\"https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/image-1_GW.jpg\" media=\"(max-width: 475px)\">\n        <!-- Fallback image for desktop -->\n        <img decoding=\"async\" src=\"https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/image-1_GW.jpg\" alt=\"\">\n    <\/picture>\n\n    <\/div>\n    <div class=\"masthead__inner inner\">\n        <div class=\"row\">\n            <div class=\"col-10 col-md-5 col-lg-5\">\n                <div class=\"masthead-image__text fade-in\">\n                                            <img loading=\"lazy\" decoding=\"async\" width=\"3410\" height=\"761\" src=\"https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/Logo_Gowish_White_2c.png\" class=\"masthead-image__logo\" alt=\"\" srcset=\"https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/Logo_Gowish_White_2c.png 3410w, https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/Logo_Gowish_White_2c-300x67.png 300w, https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/Logo_Gowish_White_2c-1024x229.png 1024w, https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/Logo_Gowish_White_2c-768x171.png 768w, https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/Logo_Gowish_White_2c-1536x343.png 1536w, https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/Logo_Gowish_White_2c-2048x457.png 2048w, https:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/Logo_Gowish_White_2c-18x4.png 18w\" sizes=\"auto, (max-width: 3410px) 100vw, 3410px\" \/>                    \n                                            <p class=\"lead\">Leader dans la liste de souhaits \/ envies cadeaux et plateforme social commerce<\/p>\n                                    <\/div>\n            <\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n\n\n<div class=\"info-list panel-m\">\n    <div class=\"info-list__inner inner fade-in\">\n        <ul class=\"list-unstyled\">\n                            <li><p><strong>Site internet\u00a0<\/strong><a href=\"https:\/\/gowish.com\/\" target=\"_blank\" rel=\"noopener\"> gowish.com<\/a><\/p>\n<\/li>\n                            <li><p><strong>G\u00e9olocalisation<\/strong>Copenhagen<\/p>\n<\/li>\n                            <li><p><strong>Secteur<\/strong>Social commerce<\/p>\n<\/li>\n                            <li><p><strong>Date de l\u2018investissement<\/strong>Jan 2025<\/p>\n<\/li>\n                            <li><p><strong>Vecteurs de disruption<\/strong>Social commerce, future de l\u2019e-commerce, importance des donn\u00e9es de premi\u00e8re main, d\u00e9veloppement durable<\/p>\n<\/li>\n                    <\/ul>\n    <\/div>\n<\/div>\n\n\n<div class=\"side-scroll panel-m\">\n    <div class=\"side-scroll__inner inner fade-in\">\n        <div class=\"side-scroll__sticky-content\">\n            <ul class=\"stats list-unstyled\">\n                                    <li>\n                        <h3 class=\"stats__title display-5\">19m<\/h3>\n                        <p class=\"stats__text\">Ouvertures de comptes d'utilisateurs <\/p>\n                    <\/li>\n                                    <li>\n                        <h3 class=\"stats__title display-5\">80%<\/h3>\n                        <p class=\"stats__text\">Utilisateurs en dehors du Danemark <\/p>\n                    <\/li>\n                                    <li>\n                        <h3 class=\"stats__title display-5\">\u20ac23bn<\/h3>\n                        <p class=\"stats__text\">Valeur totale des listes de souhaits\/ envies cadeaux des utilisateurs<\/p>\n                    <\/li>\n                                    <li>\n                        <h3 class=\"stats__title display-5\">76%<\/h3>\n                        <p class=\"stats__text\">Croissance du chiffre d'affaires<\/p>\n                    <\/li>\n                                    <li>\n                        <h3 class=\"stats__title display-5\">370m<\/h3>\n                        <p class=\"stats__text\">Souhaits enregistr\u00e9s<\/p>\n                    <\/li>\n                            <\/ul>\n        <\/div>\n        <div class=\"side-scroll__content\">\n            <div class=\"side-scroll__text\">\n                                                                                        <div class=\"general-content\">\n                                <p>GoWish (connue au Danemark sous le nom de \u00ab \u00d8nskeskyen \u00bb) est une application leader de wishlists et de cadeaux, \u00e0 l\u2019intersection des domaines du social commerce, du marketing d\u2019affiliation et de l'\u00e9cosyst\u00e8me du retail media. Suite \u00e0 son acquisition de PostNord en 2020, les utilisateurs peuvent enregistrer et partager leurs produits pr\u00e9f\u00e9r\u00e9s dans des listes de souhaits\/ envies cadeaux personnelles et trouver de l'inspiration \u00e0 travers une application gratuite et sur leur site web. L\u2019expansion internationale a d\u00e9but\u00e9 en 2023, et l'application compte d\u00e9sormais plus de 17 millions d'utilisateurs uniques.<\/p>\n<p><strong>Pourquoi avons-nous investi:<\/strong> GoWish a une approche unique du commerce social et de l\u2019e-commerce, comme en t\u00e9moigne ses succ\u00e8s importants en Scandinavie et sa croissance internationale rapide. L'ambition de l\u2019\u00e9quipe de direction, comp\u00e9tente et motiv\u00e9e, de mettre fin aux retours de produits et aux cadeaux ind\u00e9sir\u00e9s ou dupliqu\u00e9s nous a convaincus et nous sommes ravis de d\u00e9velopper ensemble une entreprise de commerce social commerce qui pourrait devenir un leader mondial.<\/p>\n<p><strong>Notre valeur ajout\u00e9e:<\/strong> Nous aiderons GoWish \u00e0 poursuivre son internationalisation, \u00e0 planifier le d\u00e9veloppement de ses produits et \u00e0 renforcer son \u00e9quipe de management, son conseil d'administration, en les entourant d\u2019experts qualifi\u00e9s. Nous soutiendrons \u00e9galement les initiatives ESG et la professionnalisation de l'organisation.<\/p>\n<p class=\"translation-block\"><strong>Le r\u00e9sultat: <\/strong>L\u2019investissement a \u00e9t\u00e9 r\u00e9alis\u00e9 en janvier 2025.<\/p>\n<p><a href=\"http:\/\/capitald.com\/wp-content\/uploads\/2025\/01\/250114_Capital-D-invests-in-GoWish_Final-.pdf\" target=\"_blank\" rel=\"noopener\"><span style=\"text-decoration: underline;\">Cliquez ici pour le communiqu\u00e9 de presse complet<\/span><\/a><\/p>\n                            <\/div>\n                                                                        <\/div>\n        <\/div>\n    <\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":3971,"template":"","portfolio-status":[8],"class_list":["post-3885","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio-status-current"],"acf":[],"_links":{"self":[{"href":"https:\/\/capitald.com\/fr\/wp-json\/wp\/v2\/portfolio\/3885","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/capitald.com\/fr\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/capitald.com\/fr\/wp-json\/wp\/v2\/types\/portfolio"}],"version-history":[{"count":34,"href":"https:\/\/capitald.com\/fr\/wp-json\/wp\/v2\/portfolio\/3885\/revisions"}],"predecessor-version":[{"id":4303,"href":"https:\/\/capitald.com\/fr\/wp-json\/wp\/v2\/portfolio\/3885\/revisions\/4303"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/capitald.com\/fr\/wp-json\/wp\/v2\/media\/3971"}],"wp:attachment":[{"href":"https:\/\/capitald.com\/fr\/wp-json\/wp\/v2\/media?parent=3885"}],"wp:term":[{"taxonomy":"portfolio-status","embeddable":true,"href":"https:\/\/capitald.com\/fr\/wp-json\/wp\/v2\/portfolio-status?post=3885"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}